This
Friday, April 22, we will celebrate Earth Day. It began in 1970 as a day to show support for the environment; today, more than 193 countries
take part in the annual event. But Trinity Oaks Wines hasn't waited for an annual reminder - they've been doing something
to better our environment, every day, for eight years!
Founded
in 2001, Trinity Oaks, a representative of Trinchero Family Estates, located in
the St. Helena, California, offers a variety of reds and whites: Cabernet
Sauvignon, Merlot, Pinot Noir, Chardonnay and Pinot Grigio.
The
company has always had an eye toward the environment. They bottle in recyclable
glass; use recyclable corks, and capsules made from plant-based materials, and ship in kraft boxes that don’t require bleach to make the paper white. Sounds great! But then
they had a radical idea – What if they planted a tree for every bottle of wine sold?!
In July 2008, Trinity Oaks partnered with Trees For The Future to create the
One Bottle One Tree program.
Simply put, when you purchase a bottle of Trinity Oaks wine, Trees For A Future
will plant a tree. And, there’s no limit to the number of trees they'll
plant.
As
of this month, Trinity Oak wine drinkers have helped plant over 15-million trees, so far, in 16 countries
around the world. The One Bottle One Tree program is working to help restore
the environment in countries that need reforestation like Brazil, Haiti, Kenya
and the Philippines, among others.
Planting
trees helps to regenerate over-harvested land while renewing the soil
and natural resources. The trees also enable farmers to plant more diversified crops that generate a steady
income for local families and communities.
And now, in celebration of Earth Month, Trinity Oaks Wine is offering consumers $1 off a glass
of any Trinity Oaks wine at your local bar or restaurant. To access the digital
coupon just go to ibotta. The offer is good
through the end of the month.
So
do your part for Earth Day – and enjoy a glass (or two) of Trinity Oaks wine in
the process.That would be so Trees Chic!
~ Joy
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