Wednesday, November 5, 2014

Celebrate Wine Tourism Day

Wine lovers, get ready – this Saturday, November 8, 2014 is officially Wine Tourism Day in North America!

Wine tourism is growing in this country as casual wine lovers and wine enthusiasts visit regional and state wineries and then share their finds with friends on social media platforms. There are so many good wineries out there but most of us will never know about them because the wines will never reach distribution. So how to get the word out?

Designate a special day for wine tourism! The first Wine Tourism Day in North America was held last year, with the idea originally coming from Europe where they’ve celebrated a European Wine Tourism Day on November 9th since 2009. The reason for a day targeted toward wine tourism is to get people motivated to visit wineries they’ve never been to, support them, and enjoy some amazing wines.

Wine Appellations
There are over 7,500 wineries in the U.S, Canada and Mexico with 205 appellations in the United States, 40 in Mexico and 38 in Canada. The winery visiting opportunities are endless for the casual oenophile.

Founders of the event believe that by calling attention to wine tourism with it’s very own day, more people will travel to wine regions while on vacation or trips, or head out on regional wine trails for a weekend of winery hopping. That information will be shared on Facebook and Twitter, making more people aware of these little known wine regions and motivating others to visit them (or order wine from on the internet).

Events are planned at wineries, restaurants, hotels and other wine businesses throughout North America on Saturday. Many wineries and wine shops will hold special tastings to encourage customers to come out and celebrate.

But you don’t have to be a winery or a wine business to celebrate. Grab your wine-loving friends and head out to some wineries on the 8th for a fun-filled day of tasting and exploring.  Then plan a weekend dinner later in the month and have everyone bring a bottle of wine they purchased on Wine Tourism Day. Pair it with food and enjoy the wine and ensuing discussion: a great way to celebrate wine tourism and enjoy some different wine-finds with friends.

Just be sure to pop a cork this Saturday and celebrate the day in the best possible way – with a glass of local or regional wine.

~ Joy

Wine Tourism Day is sponsored by:

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